Measuring sources of brand equity: Capturing mindset



Projective Techniques

Diagnostic tools to uncover true opinions & feelings of consumers when they are unwilling/ unable to express themselves
Completion and Interpretation Tasks:
“Fill in the Bubble” approach for analysis.
Comparison Tasks: Consumers convey their impressions by comparing brands to people, countries,animals, activities etc.
Diagnostic tools to uncover true opinions & feelings of ....etc

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Hi sir could you please send ppt of transformer efficiency measuring meter
thanking you sir...... ....etc

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Coordinate Geometry Questions
Distance Formula: d = (x2 - x1)2 + (y2 - y1)2

1. Find the distance between the points
(a) (0, 2) and (3, 6) (b) (-2, 3) and (4, -5) (c) (2, -5) and (-3, 7)
2. Find the exact length of the interval between points
(a) (2, 3) and (-1, 1) (b) (-1, 3) and (-7, 7)
3. Prove that the triangle with vertices (3, 4), (-2, 7) and (6, -1) is isosceles.
4. Show that the points (3, -4) and (8, 1) are equidistant from the point (7, -3).
5. Prove ....etc

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In-Home Coordinate System: Currently, many household, self-automated robots (lawn mowers or vacuum cleaners) covers area with a random algorithm, often using 5 hours to do something it should be done in 2 since it goes over the same spot may times. Usually, it uses an infrared or other sensor system to detect obstacles and boundaries. However, the path of the robot could be more controlled if there was a way to set up a ”coordinate system” for the robot to follow. This would allow the user to only clean/mow specific areas, or in a ....etc

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