ms power point presentation on consumers attitude towards green marketing:):):):):):):):):):):):):):):)..............etc

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EXECUTIVE SUMMARY
The concept of “buying behavior” is of prime importance in marketing and has evolved over the years. It is important to understand consumer buying behavior as it plays a vital role in creating an impact on purchase of products.
The human wants are unlimited and always expect more and more. Mobile pre-paid products and Mobile handsets are no exception to this behavior. This lead to constant modifications of Mobile pre-paid products and mobile handsets and today we see lots of pre-paid products ..............etc

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CONSUMER INTRECTION AND CONSUMER SERVICE


CONSUMER SATISFACTION PROCESS
The paramount goal of marketing is to understand the consumer and to influence
buying behaviour. One of the main perspectives of the consume r behaviour research
analyses buying behaviour from the so-called “information processing perspective
(Holbrook and Hirschman1982). According to the model, customer decision-making
process comprises a need satisfying
Behaviour and a wide range..............etc

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EXECUTIVE SUMMARY
The final project work has an objective to make management student familiar with real life business situations and give an opportunity to the student to understand the theoretical concept of marketing in practical way.
As the beer, market in India is growing at the rate of 30% approximate. The competition is getting tougher day by day. This situation of tough competition and entry of global beer companies in India promoted me to do the project work on this restricted trade of Beer.
The project wo..............etc

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PRESENTED BY:
Pankaj Mahajan


Consumer Behaviour towards Sonalika Tractors
Consumer Behaviour
Consumer Behaviour is the psychological processes that consumers go through in recognizing needs, finding ways to solve these needs, making purchase decisions (e.g., whether or not to purchase a product and, if so, which brand and where), interpret information, make plans, and implement these plans (e.g., by engaging in comparison shopping or actually purchasing a product).
Why Consumer Behaviour
So that w..............etc

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My project topic is consumer behaviour regarding the service provided by public sector and private sector banks; comparative study with questionnaire..............etc

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A study of consumer behavior towards cars in automobile industry





INTRODUCTION TO THE TOPIC

CONSUMER BEHAVIOUR

In today’s challenging and competitive world of last changing technology, consumer tastes are also characterized by fast changes. So to survive in the market the firms have to be in touch with the changing consumer preferences. Marketers have to understand the consumer behavior and factors influencing the buying behavior of the customers in order to ..............etc

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i want a STUDY ON the behaviour of consumer..............etc

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Submitted by:
Vaibhav Jain


PREFACE
Research work is management parlance is extremely important for a given close view of the relatives of the real life business issues. For any management student who is striving to perform outstandingly, it is of paramount importance that apart from theoretical knowledge the most also gain some practical knowledge. Survey report deals specially with providing an opportunity to management students to have some exposure in real business world. My study topic deals with analyzin..............etc

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STUDY OF CONSUMER PERCEPTION TOWARDS WASHING POWDER AND CACK


INTRODUCTION
1. What Is PERCEPTION?
Perception is a process by which individuals organize and interpret their sensory impressions in order to give meaning to their environment. However, what one perceives can be substantially different from objective reality. It need not be, but there is often disagreement. For example, it’s possible that all employees in a firm may view it as a great place t..............etc

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