19-01-2012, 03:06 PM
Social Media Plugged In and Turned On
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What is Social Media?
def (Wikipedia) - Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques.
Social Media IS NOT
A fad A replacement for traditional advertising The first step The magic bullet FREE All about YOU
Social Media IS
A big deal Going where your customers already are or where they want to be Applicable to most companies in some way or another Time-consuming All about THEM
Blogging
def (wikipedia.com) - "A type of website with regular entries of commentary, descriptions of events, or other material such as graphics or video."
The Stats
Approximately 200 million blogs
90% of blogs fail in the first year
The majority of web users interact with blogs every single day