Consumer perception towards gold loan questionaire
I am a post graduate student please forward the questionnaire of consumer perception towards gold loan
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questionnaire for consumer perception towards gold loan
Abstract
India is one of the largest market of gold, accounting for approximately 10% of the total world gold stock as of 2010 rural India accounts for 65% of this gold stock, despite of rise in price since 2002-2012 the demand for gold has remained stable in India. Gold has been a value commodity particularly in India. Possession gold has been a symbol of prosperityIt is considered auspicious and has been in use in the form of jewellery, gold bar, Bullions and coins. It is considered as safest form of investment. Gold has always been a highly coveted product that provides the hedge against inflation. Gold loan is the last resort for the borrower to obtain easy fund. With the entry of NBFC’s gold loans has become popular among the consumer .The present paper attempts to study the Indian gold loan market and perception of the consumer towards the gold.