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Title: Marketing Management
Page Link: Marketing Management -
Posted By: project uploader
Created at: Friday 10th of February 2012 01:49:25 PM
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Marketing Management
What is Marketing?
 Marketing is a social & managerial process by
which individuals & groups obtain what they need
& want through creating, offering & exchanging
products of value with others
Needs, Wants, & Demands
 Needs:
A human need is a state of deprivation of some
basic satisfaction. People require food, clothing,
shelter, safety, belonging & esteem. These are not
created by society or marketers. They exist in the
very texture of human biology & condition.
Wants
 Desi ....etc

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Title: MARKETING MANAGEMENT ON LIFEBUOY
Page Link: MARKETING MANAGEMENT ON LIFEBUOY -
Posted By: projectsofme
Created at: Monday 11th of October 2010 07:35:21 PM
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This article is presented by:
RISHIKA
A. JAGADISH
NILESH KUMAR

MARKETING MANAGEMENT ON LIFEBUOY.

SHORT INTRODUCTION TO UNILEVER LTD.


FREQUENCY: 160 million times a day, someone somewhere chooses a Unilever product.
400 brands, 14 categories under home, personal care n nutrition.
FMCG’S MARKET LEADER:
#1 in Dressings, Tea, Ice Cream, Spreads, Deodorants, Mass Skin.
....etc

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Title: MARKETING MANAGEMENT MARUTI SUZUKI SWIFT
Page Link: MARKETING MANAGEMENT MARUTI SUZUKI SWIFT -
Posted By: seminar addict
Created at: Saturday 28th of January 2012 06:07:36 PM
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MARKETING MANAGEMENT MARUTI SUZUKI SWIFT


INTRODUCTION

Maruti Udyog Limited
Maruti Udyog Limited, a subsidiary of Suzuki Motor Corporation of Japan, has been the leader of the Indian car market for about two decades. Its manufacturing plant, located some 25 km south of New Delhi in Gurgaon, has an installed capacity of 3,50,000 units per annum, with a capability to produce about half a million vehicles.
The company has a portfolio of 11 brands, including ....etc

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Title: welcome speech in hin hindi for college sports meet
Page Link: welcome speech in hin hindi for college sports meet -
Posted By:
Created at: Tuesday 20th of September 2016 09:01:52 PM
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Title: Text Message Marketing - Mobile TextSMS Marketing for Business
Page Link: Text Message Marketing - Mobile TextSMS Marketing for Business -
Posted By: paulinosk14
Created at: Thursday 07th of July 2011 01:51:44 PM
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Title: INTERNATIONAL MARKETING MANAGEMENT
Page Link: INTERNATIONAL MARKETING MANAGEMENT -
Posted By: seminar class
Created at: Saturday 07th of May 2011 01:14:13 PM
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INTRODUCTION
AIMS AND OBJECTIVES OF IMM.

A clear understanding of the basic concepts of international business/global business management, in the light of the business scenario in this 21st century globalized business environment. Why global business is studied as a different field, yet encompassing itself into the body of marketing management.
Understanding of the complex and a dynamic definitions related to international marketing/ trade etc.
Contd..
Understanding the concept of globalization & why it is imp ....etc

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Title: Network Marketing - an Emerging Face of Sales Management
Page Link: Network Marketing - an Emerging Face of Sales Management -
Posted By: Computer Science Clay
Created at: Wednesday 25th of February 2009 02:46:20 AM
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Network Marketing - an Emerging Face of Sales Management



With the changing scenario of business around the globe, organizations have quickly and effectively synergized with the dynamics of the modern business. Their orientation, their focus, their processes, and aboveall, their ways of marketing
& sales management- everything has evolved.

Gone are the days when people had to depend upon a handful of sources to get access to branded offerings, products and services. Internet, E Commerce, Direct Selling, Mail Order System¦ and ther ....etc

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Title: marketing management full report
Page Link: marketing management full report -
Posted By: seminar topics
Created at: Wednesday 17th of March 2010 12:46:55 PM
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Marketing management
Definition of marketing
Marketing is a social & managerial process by which individuals & groups obtain what they need & want through creating, offering & exchanging products of value with others
Marketing Management is the process of planning & executing the conception, pricing, promotion & distribution of ideas, goods, & services to create exchanges that satisfy individual & organizational goals.
Strategy Planning for Advertising
Advertising
Advertising is a form of communication that typicall ....etc

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Title: Marketing Channels and supply chain management
Page Link: Marketing Channels and supply chain management -
Posted By: seminar details
Created at: Thursday 07th of June 2012 06:59:44 PM
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Marketing Channels and Supply Chain Management




Learning Goals



Know why companies use distribution channels and understand the functions that these channels perform.
Learn how channel members interact and how they organize to perform the work of the channel.
Know the major channel alternatives that are open to a company.
Comprehend how companies select, motivate, and evaluate channel members.
Understand the nature and importance of marketing logis ....etc

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Title: Marketing Management II Vodafone Essar Ltd
Page Link: Marketing Management II Vodafone Essar Ltd -
Posted By: projectsofme
Created at: Thursday 07th of October 2010 02:59:49 PM
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This article is presented by:
Amrita Aich
Anand Roy Chowdhury
Ashutosh Modi
Avinash Jhunjhunwala
Avnish Garg
Marketing Management II : Vodafone Essar Ltd

Analysis of the competitive market environment
With the first leg of growth in the metro circles (70% penetration) almost peaking out, the Indian mobile sector is on its second wave of growth from semi-urban and rural areas. The mobile subscriber base has increased by a 91% CAGR ....etc

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