Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide.Yahoo! is an acronym for Yet Another Hierarchical Officious Oracle. Founded in 1994 by Stanford Ph.D. students David Filo and Jerry Yang, Yahoo! began as a hobby and has evolved into a leading global brand that changed the way people communicate with each other, conduct transactions and access, share, and create information. It is a world class online media company. Integrated Consumer Experiences, Applications , Search, Media Products ....etc

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Google Inc. is an American public corporation specializing in Internet search. Its motto is to organize the world's information and make it universally accessible and useful.free-to-user e-mail, online mapping, office productivity, social networking and video-sharing services are provided. open source web browser and a mobile phone operating system have been developed recently. Google was founded by Larry Page and Sergey Brin while students at Stanford University. It was first incorporated as a privately held company ....etc

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Case Study - Difficult to make my customers smile

Introduction

It is an established fact that attracting new customer is multiple timers difficult than retaining the existing ones. Equally valid is the statement- making every customer smile all the while and converting every customer to be brand loyal ones, is not a cakewalk. Computers, electronic goods and home appliances market is characterized by the existence of multiple brands. Besides, there are very few significant brand differences whi ....etc

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INTRODUCTION
Life is full of uncertainties due to different types of risks like death, accidents, loss of health and property, famine, fire, earthquakes and so on. Everyday some unfavourable events do happen which cause anxiety to our life and disturb our peace of mind. Human beings always sought protection from such risks. Insurance is the answer to these types risk and uncertainties. Insurance is based on the principal that a group of persons exposed to similar type of risks join together and pool their resources to ....etc

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