19-04-2011, 11:05 AM
Presented by:
Meenu A M
[attachment=12357]
Digital Rights Management
Introduction
DRM controls the use of digital content
Preventing access, copying or conversion to other formats by end users
Digital media files may be duplicated an unlimited number of times
Digital piracy-Internet and popular file sharing tools, has made unauthorized distribution of copies
DRM disallow copyright infringements
DRM is implemented by
• online music stores
• e-book publishers
• television producers
Technologies
DRM and film
DRM and television
DRM and music
Computer games
E-books
DRM and documents
Watermarks
Metadata
DRM and film
• Content Scrambling System (CSS) employed by the DVD Forum since 1996
Simple encryption algorithm
License agreements
DeCSS by Jon Lech Johansen in 1999
• Protected Media Path by Windows Vista
Protected Video Path (PVP)
PVP can encrypt information during transmission to the monitor
• Advanced Access Content System (AACS) by AACSLicensingAdministrator
Used by
Intel
Microsoft
IBM
Toshiba
Sony …
DRM and television
• The CableCard standard
• The Broadcast flag concept
Supported by Federal Communications Commission (FCC)
Obey specification determining whether or not a stream can be recorded
Block time-shifting
It was adopted by Digital Video Broadcasting Project (DVB)
• Content Protection and Copy Management (CPCM)
An updated variant of the broadcast flag
It was developed in private
DRM and music
Audio CDs
• Discs with DRM schemes could not be played on all CD players
• Sony's DRM software
Root kit
Holding shift key or disabling autorun
Abolish DRM completely
Internet music
• The iTunes run by Apple
• Napster music store
• Wal-Mart Music Downloads
• "Connect" run by Sony
• Kazaa
Computer games
• To limit the number of systems the game can be installed
• Mass Effect in mid 2008 using DRM
• Spore in 2008 using DRM
• Prince of Persia by Ubisoft in late 2008
• Anno 1404
• James Cameron's Avatar
• The Sims 3 by Electronic Arts in June 2009
• Silent Hunter 5 by Ubisoft using Uplay authentication
• The Settlers 7
• Assassin's Creed 2
• Uplay servers suffered by DDoS attack (Distributed Denial-of-Service attack)
Meenu A M
[attachment=12357]
Digital Rights Management
Introduction
DRM controls the use of digital content
Preventing access, copying or conversion to other formats by end users
Digital media files may be duplicated an unlimited number of times
Digital piracy-Internet and popular file sharing tools, has made unauthorized distribution of copies
DRM disallow copyright infringements
DRM is implemented by
• online music stores
• e-book publishers
• television producers
Technologies
DRM and film
DRM and television
DRM and music
Computer games
E-books
DRM and documents
Watermarks
Metadata
DRM and film
• Content Scrambling System (CSS) employed by the DVD Forum since 1996
Simple encryption algorithm
License agreements
DeCSS by Jon Lech Johansen in 1999
• Protected Media Path by Windows Vista
Protected Video Path (PVP)
PVP can encrypt information during transmission to the monitor
• Advanced Access Content System (AACS) by AACSLicensingAdministrator
Used by
Intel
Microsoft
IBM
Toshiba
Sony …
DRM and television
• The CableCard standard
• The Broadcast flag concept
Supported by Federal Communications Commission (FCC)
Obey specification determining whether or not a stream can be recorded
Block time-shifting
It was adopted by Digital Video Broadcasting Project (DVB)
• Content Protection and Copy Management (CPCM)
An updated variant of the broadcast flag
It was developed in private
DRM and music
Audio CDs
• Discs with DRM schemes could not be played on all CD players
• Sony's DRM software
Root kit
Holding shift key or disabling autorun
Abolish DRM completely
Internet music
• The iTunes run by Apple
• Napster music store
• Wal-Mart Music Downloads
• "Connect" run by Sony
• Kazaa
Computer games
• To limit the number of systems the game can be installed
• Mass Effect in mid 2008 using DRM
• Spore in 2008 using DRM
• Prince of Persia by Ubisoft in late 2008
• Anno 1404
• James Cameron's Avatar
• The Sims 3 by Electronic Arts in June 2009
• Silent Hunter 5 by Ubisoft using Uplay authentication
• The Settlers 7
• Assassin's Creed 2
• Uplay servers suffered by DDoS attack (Distributed Denial-of-Service attack)