05-08-2016, 12:10 AM
Hi am Kunal i would like to get details on dairy industry in maharashtra ppt presentation. Following are the notes on which presentation is required:
Our Objective for this Study :-
·To Understand and Study the Dairy Category in depth
·Market Potential on Dairy.
·Pan India - Dairy Brands available and visible in the Market
Detail Required:-
1) Insights about dairy industry as a whole.
2) Define TG and Market segmentation of each and every product you come across.
3) List down category of dairy products available on National, state (Maharashtra only) and Regional Level (Mumbai only). Which can be further classified as follows:
- Make a listing of leading brands of dairy products in market
- Then Sub categories them into various segments such as - (Milk, Butter, Cheese, Lassi, Curd, Probiotic Drinks, and several other categories) and determine the leading brand in each and every varied segment. For E.g.: Amul is a leading brand in Butter category.
- List down all the SKU available in each segmented category and then point the leading SKU of each category which has the highest market share --- on National level, state and Regional Level.
4) Get general details of the following subject matter on dairy products
- What is happening in the market for dairy industry
- Shelf occupancy of each and every product brand wise
- Key highlights
- Data of Imported items available in the respective areas. To be incorporated with the above mentioned details.
5)Update on packaging of each and every dairy based products you would come across.
Kindly create a consolidated presentation with all the above details.