united india insurance customer satisfaction need for the study
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i want a project on united india insurance company ltd
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#2

Abstract

Insurance plays a vital role in the modern society. The business of insurance is related to the protection of the economic value of assets. It is a means of providing protection against financial loss in a great variety of situations. Today there is a general feeling among the people that the services of the insurance agencies are not up to the expectation and satisfaction of policy holders and public. Therefore in this study an attempt is made to study the organizational structure, to evaluate the performance of the services of the insurance organization in Dindigul and efforts are made to identify the factors influencing the satisfaction of policy holders. The present study is based on both the primary data and the secondary data. The respondents are 300 policyholders and through a schedule data about the respondents are collected. In the present study various tools like simple descriptive statistics, chi-square test, multiple regression models, factor wise analysis, co-efficient correlation and partial regression analysis are used. Towards the end of the study useful suggestions based on the findings and analysis of the study are given for future betterment and development.
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