hlo friends iam daljeet and currently i have done a live project on cosumer perceptions toward patanjali.so for this i need litrature reviews regarding this topic.hope you help me.....

Patanjali Ayurved Limited is an Indian FMCG company. Manufacturing units and headquarters are located in the industrial area of Haridwar while the registered office is located at Delhi. The company manufactures mineral and herbal products. It has also manufacturing units in Nepal under the trademark Nepal Gramudhyog and imports majority of herbs in India from Himalayas of Nepal. According to CLSA and HSBC, Patanjali is the fastest growing FMCG company in India. It is valued at ₹3,000 crore (US$450 million) and some predict revenues of ₹5,000 crore (US$740 million) for the fiscal 2015–16. Ramdev baba has stated in his interview with CNN-News18 that profit from Patanjali Products goes to charity.

History
Balkrishna established Patanjali Ayurved Limited in 2006 along with Ramdev Baba with the objective of establishing science of Ayurveda in accordance and coordinating with the latest technology and ancient wisdom.

Hi I'm Keerthi ,
I need project reviews on the topic customer perception and buying behaviour towards Ayurveda products and patanjali products... help me by providing this as quick as possible