i am doing comparative study of maggi and yippee noodles about there marketing stratergy so please guide me about reveiw literature of both
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NESTLÉ India is a subsidiary of NESTLÉ S.A. of Switzerland. With eight factories and a large number of co-packers, Nestlé India is a vibrant Company that provides consumers in India with products of global standards and is committed to long-term sustainable growth and shareholder satisfaction.The Company insists on honesty, integrity and fairness in all aspects of its business and expects the same in its relationships. This has earned it the trust and respect of every strata of society that it comes in contact with and is acknowledged amongst India's 'Most Respected Companies' and amongst the 'Top Wealth Creators of India'.Maggi is an international brand of seasonings, instant soups, and noodles that originated in Switzerland. It was acquired by Nestlé in 1947.