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DEFINITIONS AND RELATIONSHIPS

Corporate social responsibility (CSR) is the process by which businesses negotiate their role in society
In the business world, ethics is the study of morally appropriate behaviors and decisions, examining what "should be done”
Although the two are linked in most firms, CSR activities are no guarantee of ethical behavior

REASONS FOR CSR ACTIVITIES

CSR activities are important to and even expected by the public
And they are easily monitored worldwide
CSR activities help organizations hire and retain the people they want
CSR activities contribute to business performance

CORPORATE SOCIAL RESPONSIBILITY (CSR) IN TNPL


TNPL, as a responsible corporate citizen, has ingrained the philosophy of Corporate Social Responsibility deeply into its value system. The company is consistently taking up various community welfare initiatives for the benefit of the people living in  neighbouring villages. During the year 2009-10, the company has spent an amount of about Rs.2.63 Cr. for various CSR activities. For the year 2010-2011 an amount of Rs.3 Cr. has been allotted for various CSR activities. 


CSR activities cover different sectors such as:

Education
Career and Knowledge development
Drinking Water
Medical and Public Health
Infrastructure and Road Improvements
Promotion of Sports and Recreation
Livestock and Cattle care
Greening the Environment

EDUCATION

A modern school, accredited with Five Star Status by Bharathidasan University, Trichy, providing educational facilities upto 12th Standard, is functioning in the township catering to the educational needs of the children of employees and the children from the neighbourhood.

CAREER AND KNOWLEDGE DEVELOPMENT

It has been TNPL’s endeavor to provide various kinds of vocational training to the rural youth of the area. Accordingly, a Computer Training Centre has been set up to provide computer literacy to unemployed youth from the neighbouring villages. Based on aptitude, Advanced Training in computers is imparted to make the youth employable.

DRINKING WATEREVERYDAY

3,00,000 litres of drinking water is supplied to residents in the 7 neighbouring villages, viz; Pazhamapuram, Thathampalayam, Ponniyagoundanpudur, Pandipalayam, Moolimangalam, Velliyampalayam and Kariyampatti. Water tanks have been constructed and pipelines have been laid by the company at a cost of Rs.35 lakhs.Besides, the company has provided financial assistance to the tune of Rs. 125.10 lakhs to Tamil Nadu Water Supply and  Drainage and other local bodies to augment supply of drinking water to the people.

MEDICAL AND PUBLIC HEALTH


TNPL regularly organizes Medical Camps in the neighbouring villages, through its Medical Officers and Para-Medical Staff. Medical personnel of the Government Primary Health Centre also join the team. Patients are screened for ailments and medicine is distributed free of cost for minor ailments. For major illness, financial assistance is given to the individuals.

INFRASTRUCTURE AND ROAD IMPROVEMENTS

TNPL has been contributing its resources liberally towards the improvement of infrastructure in the neighbouring areas. The company has constructed drains and retaining walls in the TNPL Effluent Water Lift Irrigation Society (TEWLIS) ayacut area by spending Rs.86 lakhs. Besides, several road improvement works have been done and public toilets constructed.

PROMOTION OF SPORTS AND RECREATION

TNPL has taken several steps to promote sports amongst the youngsters of the area. company has been conducting Volley ball and Kabaddi tournaments to encourage these rural sports. Company has instituted Rolling Shields to conduct these events every year.Besides, in 2007-08, an amount of Rs.10 lakhs was given to the District Administration, Karur for construction of Sports Complex in Karur.

LIVE STOCK AND CATTLE CARE

Livestock and Cattle Care Camps are held in neighbouring villages once in 2 months.  Medical and Para-medical staff from Department of Animal Husbandry and Veterinary Services, Tamil Nadu Govt. provide the specialist support.  TNPL sponsors the event by meeting all the expenditure incurred for the camp.

GREENING THE ENVIRONMENT

By way of increasing the area under green cover, 50,000 saplings of Neem, Vagai, Rain tree, Bamboo etc., were planted in the  following  Panchayat / Villages: Vettamangalam, Kuppam, Pavithram, Punjai Thottakurichi, Punjai Pugalur, Thirukkaduthurai,  Nanjai Pugalur and  Manmangalam on a single day ie: October 31, 2008.  An amount of Rs. 20 lakhs had been spent for this purpose. 

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