Hi,
I am looking for your company products distributorship in delhi 110040.
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akshay 9899611101
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SALES ITC Sunfeast BISCUITS and DISTRIBUTION
2. Summary of the discussion
3 Summary of the discussion
4. introduction to the ITC one of the worlds leading company market capitalization of 18 billion $ US turnover of more than US $5.1 billion profit after tax of 750 million $ product portfolio diversified employment of the 29000 Direct Group
5 introduction to Sunfeast launched in July 2003, 53% turnover over 1000 crore wide product categorization competitors speak, BRITANNIA and Horlicks GLUCOSE MARIE BRITANNIA and BISK FARM BUTTERBITE and cream PRIYA GOLD, ANMOL, BRITANNIA and talking about growth
6 products in brief
7. discussion Outline
8. organizational structure
9. the ITC entry level recruitment institutes management first mid-level integrity a quot; is doquot; attitude high-energy creativity Leadership Team expertise ability to think strategically base level
10. discussion Outline
11 schema FMCG FOOD other and FMCG beverages products
12 distribution of foodstuffs strict compliance standards, of low profit margins, intense competition, high customer service expectations. sales quick and efficient order process. rapid response flexibility
13. important factors CREDIT SYSTEMS margins FOOD STOCK OUTS PROMOTIONS of waste DISTRIBUTION channels
14 discussion Outline
15 distribution channel
16 diagram CNF FACTORY dealer WHOLESALE BASE dealer WHOLESALE distributor
17 distribution system ITC uses the FIFO method to reduce the waste of goods due to expiration. They also keep the coupon on the constant movement of low sales area sales area high. The company gathers all products obsolete four times per year, and destroys them. retailers must return the expired or damaged products within six months after the expiration date.
18 distribution Adjustment System for them is done in three months. ITC provides their racks, hangers, etc retailers to display products. The benefit received by retailers depend on their volume of sales and the location of their stores. ITC hired IMRB to do market research.
19 Summary of the discussion
20 observations food products are normally a game ball at high volume. products must be primarily available on the market at all given time points and at all points of purchase. product offering takes place virtually on a daily basis of fixed quotas or otherwise, to retailers according to their requisitions and anticipation of demand and the performance of the products in the recent past.
21 observations the skeleton of the distribution system is the same for all companies. The companies try very hard to make a difference at some point to gain the competitive advantage. ITC has a very strong distribution for their cigarette brands network and they use this network to push their new brands of biscuits. credit system also depends on the position of the product on the market.
22 observations product top companies are difficult to negotiate on credits. companies use also their high-end products to push their products non-premium.
23 discussion Outline
24 ITC Sunfeast BISCUITS presented by: Amitanshu Srivastava Ashish Shamim Alok Kumar Anand Kumar Ankit Nema
Dear Sir,
I am interested in your area wise distributorship, kindly send me some necessary information for how to get a started business.
thanking you
Regards
Yatendra Singh
Email: yatendra_9897[at]yahoo.co.in
Posts: 14,118
Threads: 61
Joined: Oct 2014
In July 2003, ITC made an incursion into the cookie market by launching the Sunfeast range of cookies. Since then, Sunfeast cookies have always been quality and are known for offering innovative and healthy cookies. Sunfeast connotes happiness, satisfaction, satisfaction and pleasure. Over a span of 12 years, Sunfeast has a well established presence in almost every category of biscuits. Unfeast cookies straddle all market segments led by Dark Fantasy in the premium end. High quality marketed with exciting innovations has helped propel this category. Dark Fantasy Choco Fills has amazed the Indian consumer with its innovative full center format and high quality packaging.
In addition, ITC has launched Sunfeast Farmlite Digestive All Good Cookie - India's only digestive biscuit without added sugar and without added sugar. This biscuit is made from Aashirvaad Atta Whole Wheat Flour which makes it naturally rich in fiber content and brings the ITC's living commitment to providing delicious experiences to every consumer.