ANNEXURE 52 BIBLIOGRAPHY

[attachment=15980]


1.2 COMPANY PROFILE
Rayalaseema is economically backward area in Andhra Pradesh, was rarefied region for
industries. A dynamic entrepreneur Sri S.P.Y. Reddy who is basically a mechanical
engineer started a unit at Nandyal, which manufactures black pipes in 1977. The
determination and hard work of Sri S.P.Y Reddy helped him to overcome the problems
faced by the company in the initial years, and with financial assistance from local
commercial banks. The company could overcome the problems of the merger and is
running smoothly.


STRATEGY
Strategy defines key actions and capability along the major dimensions of marketing
product and service development, sales and channel distribution, business systems and
processes, and management of alliances and partnership.


STYLE
Style refers to management style: more matter of what managers do than what they say,
how do a company’s managers spend their time? What are they focusing attention on?
Symbolism – the creation and maintenance (or sometimes deconstruction)


SKILLS
Skills refers to what company does best; the distinctive capabilities and competencies that
reside in the organization or the dominant attributes or capabilities that exist in the organization.


SHARED VALUES
Shared value is also known as super-ordinate goals. They are the guiding concepts,
fundamental ideas around which a business is built simple,usually at abstract level, have
great meaning inside the organization even though outsiders may not see or understand them.