06-09-2016, 01:58 PM
07-09-2016, 09:08 AM
Keep it short, sweet, and simple. Set the tone and get your attendees' attention.
Steve Jobs famously began his Stanford commencement speech with, "Thank you. I am honored to be here today...," then shared a story.
This is how you get people's attention. This is how you set the tone. You show gratitude and make the event about them.
Anchoring or focalism is a cognitive bias that describes the common human tendency to rely too heavily on the first piece of information offered (the "anchor") when making decisions. During decision making, anchoring occurs when individuals use an initial piece of information to make subsequent judgments. Once an anchor is set, other judgments are made by adjusting away from that anchor, and there is a bias toward interpreting other information around the anchor. For example, the initial price offered for a used car sets the standard for the rest of the negotiations, so that prices lower than the initial price seem more reasonable even if they are still higher than what the car is really worth.
Steve Jobs famously began his Stanford commencement speech with, "Thank you. I am honored to be here today...," then shared a story.
This is how you get people's attention. This is how you set the tone. You show gratitude and make the event about them.
Anchoring or focalism is a cognitive bias that describes the common human tendency to rely too heavily on the first piece of information offered (the "anchor") when making decisions. During decision making, anchoring occurs when individuals use an initial piece of information to make subsequent judgments. Once an anchor is set, other judgments are made by adjusting away from that anchor, and there is a bias toward interpreting other information around the anchor. For example, the initial price offered for a used car sets the standard for the rest of the negotiations, so that prices lower than the initial price seem more reasonable even if they are still higher than what the car is really worth.